Purple Magic Reference Phone

NXP Semiconductors, and Purple Labs recently released a 3G Linux reference feature phone that offers video telephony, music playback, high-speed Internet browsing, and video streaming at a transfer price below US$100. The new Purple Magic phone serves as a reference design for phone manufacturers creating entry-level 3G handsets, including those targeting mobile markets such as Southeast Asia, Eastern Europe and Latin America.

The Purple Magic reference phone is based on the NXP Nexperia Cellular System Solution 7210 for 3G, coupled with the Purple Labs Linux suite, and is available as a fully integrated, turnkey solution. Production of an initial quantity of fully working phones has enabled Purple Labs to undertake considerable testing and validation, further reducing investment and time to market for OEMs and ODMs that leverage the Purple Magic design.

NXP offers powerful 3G and 3.5G multimedia platforms running on a single ARM926 processor core. The Nexperia Cellular System Solutions with Linux support true UMTS performance, delivering seamless service coverage in 2G and 3G networks as well as advanced multimedia features that allow consumers to take full advantage of next generation applications and mobile operator services.

More info: NXP Semiconductors | Purple Labs