Selling or exchanging manufactured goods has been the basis of trade and commerce since the beginning of time. Success invariably creates competition which then drives pricing down, where it becomes increasingly difficult to differentiate and grow the business over time. Machine-to Machine (M2M) offers a "technology key" to new ways of growing your business. It unlocks the value in your goods, where ongoing service-based revenues can be generated long after the goods have left the factory. This paper provides a model for OEMs and Solution Providers to offer "smart services" to their end users, based on the information derived from their remote goods on an ongoing basis. It shows how these companies can remain focused on their core business rather than the underlying technology; thereby eliminating risk and accelerating service adoption.
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