Ikivo's Mobile SVG Player Powers Alcatel Mobile Phones

2/28/2005 - TCL & Alcatel Mobile Phones SAS, a leading global mobile phone manufacturer, designing products under the Alcatel brand, and Ikivo AB (formerly Zoomon) the market leader in mobile SVG solutions, announced that TCL & Alcatel Mobile Phones has licensed Ikivo's mobile SVG Player on a global software licence and distribution agreement to support its operator range of products.

The Ikivo SVG Player is the market leading solution for mass-market mobile phones that enable a richer media experience based on Scalable Vector Graphics (SVG). With the Ikivo SVG Player solution, mobile phones are enabled for advanced services such as handset personalisation, mobile browsing, screensavers, themes and mobile UI design based on SVG Tiny (W3C).

TCL & Alcatel Mobile Phones will also include the complete product profiles of the devices into the Ikivo Animator for easy, mass-market content creation. Integrated into the Adobe(r) Creative Suite(r), Ikivo Animator provides a one stop authoring solution and intuitive mobile design workflow for the creation of professional animated content for mass-market mobile devices.

"The announcement of our partnership with TCL & Alcatel Mobile Phones is a tremendous achievement. The licensing of the Ikivo SVG Player and the partnership around Ikivo Animator will provide a unique one stop shop for mobile SVG content development and consumption," said Magnus Zetterberg, Vice President Sales & Marketing. "We are very excited about the opportunity this presents for truly differentiated mass market operator services."

Alain Lejeune, Vice President Operations at TCL & Alcatel Mobile Phones commented, "After a carefully considered selection process, we decided to select Ikivo for the high-performance with low CPU requirements, maturity and completeness of product offering, and most importantly their ability to meet the operators' requirements."

About TCL & Alcatel Mobile Phones
TCL & Alcatel Mobile Phones Limited, established as a joint-venture with TCL Communication Technology Holdings Limited and Alcatel, is a global player in the mobile handset industry. With over 700 employees located in France, China and Mexico, TCL & Alcatel Mobile Phones designs, develops and distributes mobile phones under the Alcatel brand in more than 80 countries. The joint venture will meet mobile phone users' needs with a wide range of handsets incorporating the latest technology combined with ease-of-use. For more information, visit Alcatel mobile phones on the Internet: www.tcl-alcatel-mp.com

About Ikivo AB
Ikivo (formerly Zoomon) based in Stockholm, Sweden is the leading developer of software solutions for Mobile SVG (Scalable Vector Graphics). These solutions address the needs of mobile device manufacturers, mobile operators and content creators, empowering them to create and enable rich, compelling media services for mass-market mobile phones. Core products include the Ikivo SVG Player, a standard, compliant technology that allows phone manufacturers to enable their devices for Mobile SVG, and Ikivo Animator, a professional content creation tool that integrates into any design workflow to animate static SVG content for mobile phones. Ikivo is an active participant in the World Wide Web Consortium (W3C), instrumental in driving industry standards and shaping the future of mobile graphics. www.ikivo.com

Ikivo AB
Sales Enquiries: Samuel Sweet, Ikivo AB +44 7880788029

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