Concurrent Enhances MediaHawk On-Demand Platform for VOD and SVOD

8/12/2004 - Concurrent Computer Corporation (NASDAQ: CCUR) announced availability of international enhancements to its MediaHawk® On-Demand Platform that enable international broadband system operators to provide advanced digital video-on-demand (VOD) and subscription video-on-demand (SVOD) services.

The enhancements include support for multiple-byte character set languages; support for a larger number of more complex on-demand services associated with a larger volume and wider variety of content; copy protection; and open systems standards to enable integration with third-party products and technologies which are specific to international markets. These enhancements are designed specifically to satisfy the special technical, operational, marketing and business requirements of international broadband system operators in order to provide competitive, differentiating and revenue-generating on-demand services that demonstrably retain and increase subscribers and produce profit.

Steve Necessary, president of Concurrent’s VOD Division, said, “The availability of these enhancements to the MediaHawk On-Demand Platform demonstrates Concurrent’s commitment to build on our tradition of technical achievement and our history of enabling success for broadband system operators in North America HFC cable markets. The larger worldwide market can now enjoy that same success as digital video markets emerge in Asia, Europe and the Middle East.”

The enhancement for support of multiple-byte character set languages is essential in international markets because international broadband operators must present subscribers with a user interface in the their native language. System resource and content usage reports, as well as system error diagnostic messages, will also be in the operator’s native language. By supporting multiple-byte character languages, the MediaHawk platform supports Asian languages (such as Chinese, Japanese, and Korean), Middle East languages (such as Arabic), and some Eastern European languages (such as Russian).

The MediaHawk platform has also been enhanced to provide increased content storage and higher performance content loading. This functionality enables international operators to utilize their large volume and wide variety of content – including local and Hollywood motion pictures as well as local and Hollywood television libraries; children’s programming; educational and self-improvement content; informational programming; karaoke; and music videos. In addition, the MediaHawk On-Demand Platform is able to support a larger number and more complex structure of on-demand services associated with this larger volume and wider variety of content. International operators are presented with government and regulatory requirements to support content copy protection. Concurrent’s MediaHawk platform allows international operators to selectively enable copy protection as required for the specific content.

Additionally, open system standards simplify integration with third-party products and technologies. The MediaHawk On-Demand Platform has already been integrated with digital set-top boxes (STBs) supplied by Matsushita for the Japanese market and Samsung for the Korean market.

“The MediaHawk On-Demand Platform has long been acknowledged for its technology leadership position,” said Del Kunert, vice president, International Sales, Marketing, and Business Development, Concurrent. “With the availability of the international market specific enhancements combined with Concurrent’s system integration and program management services, the MediaHawk On-Demand Platform is positioned to be the preferred on-demand platform in the emerging on-demand markets.”

Concurrent’s MediaHawk On-Demand Platform is a proven foundation for the delivery of the latest on-demand services, including Movies-On-Demand (MOD), Subscription VOD (SVOD), Free-On-Demand (FOD), Long-Format Advertising (LFA), NDVR and high-definition VOD (HDVOD). Concurrent’s MediaHawk On-Demand Platform includes proven hardware, extensive software, integration expertise and world-class customer service. The platform includes best of class, non-proprietary, seamlessly integrated and tested OEM solutions from a number of well-known manufacturers. By leveraging industry standard enterprise technologies and maximizing innovations and cost efficiencies, Concurrent has developed an optimized, non-proprietary, end-to-end VOD system, offering significant reliability and cost advantages over competitive proprietary solutions.

About Concurrent
Concurrent ( is a worldwide leader in providing digital VOD systems to the broadband industry and real-time computer systems for industry and government. Concurrent's VOD systems are utilized within the broadband cable, DSL, and IP-based markets. Within the digital cable market, Concurrent is a recognized leader, currently serving North America’s major cable operators in 80 markets with over 5.2 million digital subscribers and 15.8 million basic subscribers. Concurrent's proven technology provides a flexible, comprehensive, robust solution for HFC, DSL, and IP-based networks. The company's powerful and scalable VOD systems are based on open standards and are integrated with the leading broadband technologies. Concurrent is also a leading provider of high-performance, real-time computer systems, solutions, and software that focus on hardware-in-the-loop and man-in-the-loop simulation, data acquisition, and industrial control systems for commercial and government markets. Concurrent has nearly four decades of experience in real-time technology and provides its best of breed solutions through offices in North America, Europe, Asia, and Australia.

Concurrent Computer Corporation, its logo and MediaHawk are registered and unregistered trademarks of Concurrent Computer Corporation.

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