SBS Opens New Office in Shenzhen to Establish Major Presence in China

6/15/2004 - SBS Technologies®, Inc. (Nasdaq: SBSE), a leading provider of embedded computing technology, announced a major long-term commitment to the technology markets in Asia with the opening of the offices for SBS Technologies (Shenzhen) Limited on June 18 in Shenzhen, China. This facility will increase support and availability of SBS products in Asia. SBS Technologies (Shenzhen) Limited is located in the Tian An Cyber Times building, Shenzhen, Guangdong, China, and will provide a base of support for the company’s products and customers throughout China and Asia.

"When I took the helm as CEO, one of my objectives was to broaden our access to global markets. SBS has developed strong operations in the Americas and Europe, and it was clear that SBS also needed to establish an enduring presence in Asia to continue our globalization strategy," said Mr. Clarence Peckham, Chief Executive Officer of SBS Technologies. "The establishment of SBS Technologies (Shenzhen) Limited is an important first investment for driving growth for SBS products in Asia. Our existing customer base is rapidly expanding into this geographical region and we can better support them from a local facility. More importantly, we see many opportunities for establishing new business in Asia. We intend to continue to invest in this region and we believe we can grow the business from the current level of 5 percent of sales to approximately 30 percent of total sales in three to five years."

With its thorough understanding of the unique needs of the embedded computer market, SBS Shenzhen’s well-trained technical staff will give its customers and partners in China and the remainder of Asia outstanding local service and support.

"I am excited about building a team in our new facility in Shenzhen, China that will help all of our partners in Asia develop new and innovative products. This new facility in Asia is the beginning of a long-term commitment by SBS Technologies to invest in the growing business opportunities in Asia. I welcome our customers and partners to our open house on June 18 and look forward to meeting everyone on this important day," said Mr. Ryan Ge, General Manager, SBS Technologies (Shenzhen).

"The city of Shenzhen is very committed to encouraging the growth of technology in China. We welcome SBS Technologies to Shenzhen and support the importance SBS places on doing business in China and Asia by opening an office in Shenzhen," said Mr. Li Hongzhong, Mayor of Shenzhen.

This move allows SBS Technologies to develop seamless and efficient sales and support coordination between SBS Shenzhen and the SBS Technologies design centers worldwide.

SBS Technologies, Inc., (Nasdaq: SBSE) founded in 1986, designs and builds a wide range of standard and customized embedded computer products. Our products include processor boards, input/output modules, networking devices, and complete computer systems. Our products are used in many industries, including telecommunications, medical electronics, industrial automation and defense. Headquartered in Albuquerque, New Mexico, SBS maintains eight primary operating locations, has regional sales offices throughout the United States and has international sales offices in six countries. More information on SBS is available at

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