VDC Expects POS Terminals Shipments to Rise
3/26/2004 - According to a report by Venture Development Corporation: "Retail Automation Equipment: North American Vertical Market Analysis," more than one third (37.2%) of retailers responding to a Web survey in 2002 cited plans to replace or upgrade POS terminals/workstations by year-end 2003.
Aging POS terminals lack support for advanced features required by retailers in today's highly competitive market. They lack the ability to enhance the total customer shopping experience, improve operational efficiency, and reduce costs. In fact, legacy POS terminals focus on simple transaction processing and can represent a significant burden to retailers, including:
- High maintenance costs
- Inefficient operations, including tracking orders, processing transactions and managing inventory
- Inability to support application requirements such as customer relationship management (CRM), real-time in-store inventory management, and multi-channel retailing
- Inability to support network requirements
- Devaluing the customer experience
In 2002, VDC predicted replacement cycles/upgrades for a number of POS product categories, most notably POS terminals:
- Were these replacement cycles/upgrades realized? If so, what impact did they have on the market?
- Did new entrants, such as Dell in the POS terminal space, steal market share from traditional POS hardware suppliers?
- Have adoption rates for wireless POS solutions - including temporary checkout stations, cordless scanning, line busting, etc. - increased?
- And, to what extent are POS suppliers designing and manufacturing vertical-specific POS solutions?
VDC's upcoming market intelligence service, titled "Retail Automation Equipment: North American and European Vertical Market Analysis," will answer these questions and more. The service will once again explore retailer purchase plans and strategies for retail automation equipment.
About VDC
Since 1983, Venture Development Corporation (VDC) has studied the retail automation market, providing unparalleled market analysis and exploration of user plans. VDC's "Retail Automation Equipment: North American and European Vertical Market Analysis" will be conducted and presented by vertical market segment for each region. The vertical market modules are:
- Department stores, mass merchants, super stores
- Drug stores
- Grocery stores/supermarkets
- Gasoline/convenience stores
- Specialty stores
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