3/18/2004 - Xilinx K.K., the Japanese subsidiary of the world’s leading supplier of programmable logic solutions, Xilinx, Inc. (NASDAQ: XLNX), recently entered into a distributor agreement with Ryoyo Electro Corporation.
Xilinx currently provides customer support in the Japanese market through a three-distributor organization consisting of Tokyo Electron Device Limited, Memec Japan K.K. and Shinko Shoji Co., Ltd. The formation of a four-distributor organization will enable Xilinx to further meet expanding demand for FPGA, CPLD and other programmable logic devices in the Japanese market and to accelerate development of new markets, such as digital consumer electronics and automotive. Based on this new agreement with Xilinx, Ryoyo Electro has recently formed a dedicated Xilinx sales force, which includes both sales representatives and field application engineers (FAEs).
The complementary business philosophies of Xilinx and Ryoyo Electro have led to the successful formation of the new distributor agreement. Xilinx will leverage Ryoyo Electro’s extensive sales experience in the distribution of leading-edge semiconductors made by domestic and foreign chip manufacturers, as well as significant technical support capabilities, and Ryoyo Electro will now be able to meet its diversifying client needs by distributing Xilinx industry-leading programmable logic devices.
President Kitajima of Xilinx K.K. commented, “Ryoyo Electro has a proven track record of success selling and providing technical support for leading-edge semiconductor companies such as Mitsubishi Electric, Renesas Technology, Intel and Agilent Technologies. We have great expectations that this agreement will lead to the development of additional Xilinx customers in new areas, including digital consumer electronics. Ryoyo Electro has thoroughly evaluated Xilinx’s FPGA and CPLD products and firmly believes that our organization will be able to respond to the diversifying needs of Japanese customers.”
Ryoyo Electro’s President Yoshihisa Shimada added, “The Japanese ASIC market has seen a rapid advance in the shortening of product lifetimes and development periods and this has greatly changed customer needs. The programmable logic devices of Xilinx are the perfect products for this market trend and possess great potential. By adding Xilinx’s FPGA and CPLD products to our existing product lineup, we are now able to provide our customers with more value-added services. We would like to provide service that will satisfy our Japanese customers by fusing the total support ability we have cultivated over many years with the excellent product strength of Xilinx.”
About Ryoyo Electro Corporation
This leading semiconductor trading company was formed in February 1961 and is listed on the first tier of the Tokyo Stock Exchange and has paid-in capital of 13,672 million yen. Ryoyo sells semiconductors, computer systems and peripherals, software and electronic components and it sells products made by blue chip Japanese and overseas makers including Mitsubishi Electric, Renesas Technology, Intel, Agilent Technologies and Hewlett-Packard. Consolidated sales in the year ending in January 2003 totaled 131 billion yen and it has 500 employees. Ryoyo has a sales network consisting of eleven branches in Japan and five sales bases overseas including Singapore, Hong Kong and Shanghai. Detailed information on the firm is available at http://www.ryoyo.co.jp.
Xilinx, Inc. (NASDAQ: XLNX) is the worldwide leader of programmable logic solutions. The company was founded in 1984 and has its headquarters in San Jose, California. Xilinx K.K. was founded in 1989 and the firm proactively sells and supports FPGA and CPLD products along with development support systems. Detailed information on the firm is available at the Japanese language website (http://www.xilinx.co.jp).
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