2/27/2004 - Key Wireless Industry leaders Motorola, Nokia, Siemens, Sony Ericsson and Sun Microsystems announced the launch of the "Java Verified" program to provide a unified process for the testing and certification of Java[tm] applications for mobile handsets. Applications can now be tested and certified only once for deployment over a wide range of delivery channels. The program will help the wireless industry satisfy growing demand for mobile data services by reducing development cost and speeding time-to-market.
With the rapid, widespread adoption of Java technology-based handsets around the world, operators, developers and handset manufacturers have all recognized a need to develop and define a unified testing criteria to drive market growth for Java[tm] data services. The Java Verified program evolved in just seven months following the announcement in June 2003 when these industry leaders made a commitment to cooperate on a unified testing initiative.
"The rapid progress made by the group clearly demonstrates how committed the industry is to meeting the challenges of today's fast-changing marketplace," said Alan Brenner, vice president, consumer and mobile systems group of Sun Microsystems. As the creator and innovator of Java technology, Sun has been chosen to manage and operate the newly launched program.
Through the Java Verified program, wireless operators can now access a large pool of wireless Java[tm] applications that will help them increase customer value and brand equity by quickly launching attractive, high-quality Java applications such as games, movie guides and video news clips.
The Java Verified program will also allow wireless Java[tm] developers and content providers to monetize their applications more quickly and cost-effectively since meeting a single unified testing criteria will reduce the need for retesting by multiple distribution channels, each with its own proprietary testing criteria. In addition, they can leverage the Java? Powered logo to expand the marketing mix of their products and provide customers with a unique quality assurance along with faster and more cost-effective access to innovative new services.
"As one of the leading Java[tm] content developers in Europe, we are very pleased to be able to leverage this program to 'write once, test once, run everywhere'", said Jan Andresen, Managing Director of elkware. "We will save a tremendous amount of time by avoiding testing our applications multiple times and consumers will benefit from faster access to more innovative applications for their handsets."
To join the program, wireless developers simply register at www.javaverified.com, where applications submitted for testing will be administered by selected test houses worldwide. Applications are tested for application launch, user interface, functionality, security, network and localization capabilities.
Panel to Discuss "Making More Money with Java?" at 3GSM World Congress To learn more about Java Verified and related topics, you are invited to join a media/analyst panel discussion on "Making More Money with Java", moderated by John Jackson of the Yankee Group. Panel speakers include:
Tuesday, February 24, 2004
17:00 - 18:00pm Panel discussion
18:00 - 19:00pm Cocktails
Salon La Cote
Carlton Inter-continental Hotel
58 La Croisette, F-06400
"Increased innovation in mobile services is a plus for everyone in the mobile industry," said Mala Chandra, vice president and director, client architecture and applications, Motorola's mobile communications business. "We believe industry cooperation on unified testing and certification for Java services makes great sense."
"For Java application developers, the Java Verified program should be the last step before taking their application to the market. For the operators and application resellers, the Java Verified program should be the first requirement when evaluating a Java application," said Lee Epting, vice president, Forum Nokia. "Nokia will recommend the Java Verified program throughout Forum Nokia, our 1.3 million member developer community, to assure the best possible visibility to developers."
"Collaboration among key industry leaders is critical to creating future growth and innovation of new mobile data services," said Rick Dingle, Senior Vice-President Product Development and Chief Technology Officer Mobile Phones, Siemens Information and Communication mobile (Siemens mobile). "We must develop a unified testing criteria in order to expedite an increased range of service offerings to support the global marketplace."
"Wireless Java[tm] is now rapidly taking-off, and with the increased possibilities with MIDP 2.0, we believe that the Java Verified Program is a fundamental enabler for future success. The large number of applications being downloaded to and used on Sony Ericsson handsets shows us that there is demand on the market for entertaining and useful applications and?this initiative will lead to widespread adoption of more advanced Java games and professional applications among our consumers," says Rikko Sakaguchi, SVP and Head of Product & Application Planning at Sony Ericsson.
"Taking the cost and complexity out of Java application development is important to speed innovation in mobile services," said Alan Brenner, Vice President, Consumer and Mobile Systems Group of Sun Microsystems. "We are pleased to be working with leaders in the wireless industry to simplify the content lifecycle to enable a new wave of mobile Java[tm] services."
Motorola, Inc. (NYSE: MOT) is a global leader in wireless, broadband and automotive communications technologies that help make life smarter, safer, simpler, synchronized and fun. Sales in 2003 were U.S. $27.1 billion. Motorola creates innovative technological solutions that benefit people at home, at work and on the move. The company also is a progressive corporate citizen dedicated to operating ethically, protecting the environment and supporting the communities in which it does business. For more information: www.motorola.com.
Nokia is the world leader in mobile communications, driving the growth and sustainability of the broader mobility industry. Nokia is dedicated to enhancing people's lives and productivity by providing easy-to-use and secure products like mobile phones, and solutions for imaging, games, media, mobile network operators and businesses. Nokia is a broadly held company with listings on five major exchanges. For further information, please visit www.nokia.com.
The Siemens Information and Communication Mobile Group (Siemens mobile) is one of the world's leading full-line suppliers in the field of mobile communication, offering mobile phones, cordless phones, wireless modules and mobile infrastructure, as well as all radio and switching modules, consulting services and systems integration. The mobile communication arm of Siemens AG markets products and services in more than 120 countries, generating sales of 10 billion Euro with a workforce of some 26,900 people in fiscal 2003 (September 30). Siemens mobile is the world market leader in prepaid solutions and digital cordless phones. More: www.siemens-mobile.com/press
About Sony Ericsson Mobile Communications AB
Sony Ericsson Mobile Communications AB offers mobile communications products for people who appreciate the possibilities of powerful technology. Established in 2001 by Telefonaktiebolaget LM Ericsson and Sony Corporation, the joint venture continues to build on the success of its two innovative parent companies. Sony Ericsson creates value for its operator customers by bringing new ways of using multimedia communications while mobile. The company's management is based in London, and has 4,000 employees across the globe working on research, development, design, sales, marketing, distribution and support. For further information, please visit: www.SonyEricsson.com.
elkware Inc., located in New York City, has its parent company in Hamburg/Wedel, Germany. elkware was founded in 1994 and is today one of the world's leading mobile game developers and publishers. elkware has superior experience in the cell phone sector, working with all major device manufacturers and network operators. Among its many games, elkware has developed mobile versions of the best selling "1503 A.D. - The New World" and "The Muppet Show." elkware currently offers the largest portfolio of J2ME games for all popular mobile devices worldwide. elkware's library of games is available through T-Mobile and www.zingy.com. For more information, visit www.elkware.com.
About Sun Microsystems, Inc.
Since its inception in 1982, a singular vision -- "The Network Is The Computer" -- has propelled Sun Microsystems, Inc. (Nasdaq: SUNW) to its position as a leading provider of industrial-strength hardware, software and services that make the Net work. Sun can be found in more than 100 countries and on the World Wide Web at http://sun.com
Sun, Sun Microsystems, the Sun logo and The Network is the Computer are trademarks or registered trademarks of Sun Microsystems, Inc. in the United States and other countries.
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