techMARK Selects CSR for Achievement of the Year Award

12/16/2004 - CSR PLC (LSE: CSR.L), has been awarded its third major industry accolade in as many weeks. The techMARK Achievement of the Year Award, which recognises the top performing companies in the quoted technology industry, was collected by Richard Ord, Vice President of CSR’s Bluetooth Business Unit, at techMARK’s recent awards dinner. The techMARK Awards Dinner is sponsored by PricewaterhouseCoopers and the London Stock Exchange. This award follows accolades from the National Business Awards and the European Electronics Industry Awards, which also celebrate CSR’s commercial success and technological innovation.

CSR has achieved quarter on quarter growth over the past 11 quarters with operating profit on Q304 exceeding revenue for the same period in the previous year. CSR’s BlueCore Bluetooth solution has been chosen for more than 60 percent of all Bluetooth product designs and the company currently holds a 47 percent market share in all Bluetooth silicon with over 60million chips shipped. The company has also started shipping its BlueCore4 silicon, launched in June 2004, which was the first Bluetooth solution to qualify to the v2.0+EDR specification, recently ratified by the Bluetooth SIG.

CSR also recently launched UniFi, its first IEEE802.11a/b/g single chip designed specifically for mobile devices.

“CSR started 2004 with the most successful technology IPO in three years,” commented Nigel Hopes at main sponsor PricewaterhouseCoopers. “New product development and strong market leadership have ensured continued growth and performance for this company. Despite the IPO window being pretty firmly closed, CSR not only achieved a successful flotation, but also a very successful after-market in the shares, as is evidenced by the current share price of 356p compared with a float price of 200p.”

“2004 has been a great year for CSR,” explained John Hodgson, CEO CSR. “We’ve experienced an extremely successful IPO, extended our lead over our competitors with the launch of our enhanced data rate (EDR) Bluetooth silicon, BlueCore4, and its subsequent confirmation as the first silicon to qualify to the newly-launched v2.0+EDR specification. With the launch of our UniFi 802.11a/b/g single chip, and the continuing strength of the Bluetooth market, we expect 2005 to be an equally exciting year.”

About CSR
CSR plc (Cambridge Silicon Radio) is a leading provider of single-chip radio devices for short-range wireless communication. CSR offers developed hardware/software solutions for Bluetooth based around BlueCore, a fully integrated 2.4 GHz radio, baseband and microcontroller. BlueCore features in over 60 per cent of all qualified Bluetooth v1.1 and v1.2 enabled products and modules listed on the Bluetooth website with industry leaders Nokia, Dell, Panasonic, Sharp, Motorola, IBM, Apple, NEC, Toshiba, RIM and Sony using BlueCore devices in their range of Bluetooth products.

CSR is now producing its fourth generation BlueCore devices to support the recently released Enhanced Data Rate standard. On 9 November 2004 CSR announced the first single chip IEEE802.11a, b, g embedded solution specifically targeting the mobile phone and consumer electronics markets. CSR has its headquarters in Cambridge, UK, and offices in Richardson, Texas, USA; Tokyo, Japan; Seoul, Korea; Taipei, Taiwan and Aalborg, Denmark.

More information can be found at and the partner web site
More information about Bluetooth can be found on the SIG web site at

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