12/9/2004 - Accelerated Technology(r), a Mentor Graphics division (Nasdaq: MENT), announced off-the-shelf support for Secure Digital (SD) memory cards. The Nucleus Secure Digital (SD) memory card driver, for use with the Nucleus(r) FILE file management software, allows the secure exchange of digital content among a wide range of SD-enabled devices such as cellular phones, digital cameras, media players and personal digital assistants (PDA).
SD memory cards are rapidly gaining popularity in the memory card industry due in part to the very small footprint, which is a requirement for today's compact and light weight consumer electronics devices. SD memory cards not only store large volumes of data for the size, but can also perform high-speed data transfers. In addition, SD memory cards support copyright protection of digital content. As a result, the SD memory card has been widely accepted. More than 665 companies around the world make SD memory card-compatible products. An IDC report projects SD at a 50 percent memory card market share in 2005 and a rise to 56.6 percent market share in 2007.
Since the SD memory card is based on Multimedia Card (MMC) technology, the Nucleus SD memory card driver can be used for all Nucleus software based systems equipped with either SD or MMC flash memory cards. The Nucleus SD memory card driver enables developers to quickly take advantage of SD card features to make their devices and applications more capable of handling multimedia and digital content efficiently and securely. The Nucleus SD memory card driver provides a mechanism for an application to access an SD-enabled flash memory device through the Nucleus FILE software. The integration with the Nucleus FILE software also allows the Nucleus SD memory card driver to leverage the media and protocol support already present in the file management software.
"With the introduction of the Nucleus SD memory card driver, we are able to offer driver support to accelerate our customers' time-to-market for designs that need to access the growing market of SD-compatible consumer products," said Robert Day, director of marketing, Embedded Systems Division, Mentor Graphics. "This, combined with our source code, no-royalty business model, gives developers an ideal solution for building consumer electronics devices."
Availability and Pricing
The Nucleus embedded software is licensed with source code and without royalty fees. Available now, licenses for the Nucleus SD Memory Card Driver start at U.S. $5,995 and licenses for the Nucleus FILE software begin at U.S. $5,995. For more information, please contact Accelerated Technology at 800-468-6853 or firstname.lastname@example.org.
About Mentor Graphics
Mentor Graphics Corporation (Nasdaq: MENT) is a world leader in electronic hardware and software design solutions, providing products, consulting services and award-winning support for the world's most successful electronics and semiconductor companies. Established in 1981, the company reported revenues over the last 12 months of about $675 million and employs approximately 3,800 people worldwide. Corporate headquarters are located at 8005 S.W. Boeckman Road, Wilsonville, Oregon 97070-7777; Silicon Valley headquarters are located at 1001 Ridder Park Drive, San Jose, California 95131-2314. World Wide Web site: http://www.mentor.com/
Accelerated Technology, a Mentor Graphics division, is located in Mobile, Alabama with sales offices and distributors worldwide. By providing embedded systems developers with a focus on service, well-documented source code and industry-leading non-royalty-based Real-Time Operating Systems (RTOS) software including modeling software, prototyping tools, kernels, middleware and development tools. AT's suite of products shorten time-to-market and provide a complete solution for engineers. For more information, please visit www.acceleratedtechnology.com or email us at email@example.com.
Mentor Graphics, Accelerated Technology and Nucleus are registered trademarks of Mentor Graphics Corporation.
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