10/21/2004 - Broadcom Corporation (Nasdaq: BRCM), a leading provider of highly integrated semiconductor solutions for broadband communications, announced that Broadcom's 54gTM technology has been chosen by Apple for the company's wireless products. The latest Apple design utilizes Broadcom's highly integrated BCM4712 WLAN processor with embedded high performance wireless technology and robust security features enabling maximum portability and convenience for wireless users.
"The popularity of wireless networking in the home, at school, and thousands of public hot spots around the world, is fueling demand for convenient high-speed wireless access for a variety of consumer applications," said Mike Medina, Broadcom's Director of Technology and Product Planning. "Combining Broadcom's high-performance 54gTM technology with Apple's innovative consumer and professional products enhances consumers' wireless Internet experience."
"Apple is the leader in providing fast, affordable and easy-to-use 802.11g wireless networking to consumers," said David Moody, Apple's vice president of Mac Hardware Product Marketing. "Broadcom's 54g technology delivers the high-performance, secure wireless networking experience our customers expect."
54gTM technology is Broadcom's implementation of the IEEE 802.11g standard, the mainstream Wi-Fi® technology for homes, businesses and public hot spots. 54gTM technology provides the industry's best combination of speed, reach and security, and is compatible with the more than 100 million 802.11g and 802.11b devices installed to date.
Broadcom Corporation is a leading provider of highly integrated semiconductor solutions that enable broadband communications and networking of voice, video and data services. We design, develop and supply complete system-on-a-chip (SoC) solutions incorporating digital, analog, radio frequency (RF), microprocessor and digital signal processing (DSP) technologies, as well as related hardware and software system-level applications. Our diverse product portfolio addresses every major broadband communications market and includes solutions for digital cable and satellite set-top boxes; high definition television (HDTV); cable and digital subscriber line (DSL) modems and residential gateways; high-speed transmission and switching for local, metropolitan, wide area and storage networking; home and wireless networking; cellular and terrestrial wireless communications; Voice over Internet Protocol (VoIP) gateway and telephony systems; broadband network and security processors; and SystemI/OTM server solutions. These technologies and products support our core mission: Connecting everything®.
Broadcom is headquartered in Irvine, Calif., and may be contacted at 1-949-450-8700 or at www.broadcom.com.
Broadcom®, the pulse logo Connecting everything®, 54gTM and SystemI/OTM are trademarks of Broadcom Corporation and/or its affiliates in the United States and certain other countries. Apple® is a trademark of Apple Computer Inc. Wi-Fi® is a trademark of the Wi-Fi Alliance.
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