9/30/2003 - With nearly one in three doctors owning PDAs, a recent AvantGo® survey uncovers why medical professionals are among the fastest adopters of mobile technology. High on their list of mobile requirements were the ability to access clinical information and the latest medical news anytime, anywhere.
“Medical professionals are by definition mobile, traveling between patients and throughout large hospitals and practices,” observed Neil Versen, senior director of AvantGo at iAnywhere Solutions, which conducted the survey entirely on mobile devices. “As a result, they have long recognized the concrete benefits of PDA-based information. As this latest survey indicates, AvantGo is a favorite among medical professionals because it provides free access to important medical research, news and clinical information.”
“Physician use of PDAs has increased steadily as more healthcare organizations implement mobile and wireless-enabled applications,” said Ashley Wendus, senior analyst with Manhattan Research. “And across the country, mobile computers play a significant role in today’s medical schools. As this new generation of medical professionals enters the field with PDAs in hand, mobile computing is poised to take off in healthcare.” A recent report by Manhattan Research, Taking the Pulse, found that approximately 35% of practicing physicians are actively using a PDA. Among this group, almost two-thirds frequently access an Rx reference database on their PDA.
Results of the 2003 AvantGo Heathcare Professional Survey show that medical professionals are using PDAs most often to access clinical information (70%), get medical news (58%) and leverage medical calculators (57%). And they are doing so regularly – nearly half of respondents indicated that they access AvantGo health-related channels once a week or more. In addition, specialty news, medical abstracts and practice management tips topped the mobile content wish list.
AvantGo offers more than 2,500 channels of content, including medical-specific channels for news, health updates and medical research. Some of the most popular AvantGo channels in this category include American Medical News, CollectiveMed.com Mobile Medical Channel, drcooper.palm, eyeforpharma, handheldmed.com, Health News Digest and pdaMD. AvantGo’s unique multi-platform capabilities deliver immediate access to information users need, when and where they need it most – whether connected to a wired, public wireless or Wi-Fi network.
About the 2003 AvantGo Heathcare Professional Survey
The 2003 Heathcare Professional Survey is based on responses from more than 2,500 AvantGo users – physicians, physician assistants, pharmacists, nurses and nurse-practitioners worldwide. The self-administered survey was completed over a three-week period and delivered on mobile devices via the free AvantGo service. Respondents were self-selecting. To receive a copy of survey results, please e-mail firstname.lastname@example.org.
AvantGo delivers rich, personalized content and applications to mobile device users. Today, more than 2,500 major brands, including American Airlines, CNET and The New York Times, leverage AvantGo to target a highly desirable demographic of over nine million registered users. To learn more visit www.avantgo.com.
About iAnywhere Solutions
iAnywhere Solutions provides software and services that enable the delivery of enterprise information anywhere, at anytime. More than 12,000 customers and 1,000 partners worldwide rely on the company’s industry leading SQL Anywhere database and mobile enterprise solutions. In addition, the company’s AvantGo® mobile consumer service is one of the world’s largest mobile applications. iAnywhere is a subsidiary of Sybase, Inc. (NYSE: SY). Visit www.ianywhere.com for more information.
iAnywhere, iAnywhere Solutions, AvantGo, SQL Anywhere and Manage Anywhere Studio are trademarks, registered trademarks or servicemarks of Sybase, Inc. or its subsidiaries. ® indicates registration in the United States of America.
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