Phoenix Powers NI's Measurement and Automation Equipment

9/3/2003 - Phoenix Technologies Ltd. (NASDAQ: PTEC), the company driving the global core system software standard in hundreds of millions of PC systems and connected digital devices for over two decades, announced that National Instruments adopted Phoenix Core Managed EnvironmentTM (cME) Embedded Edition and Phoenix FirstWareTM Recover to be implemented on their measurement and automation test systems. National Instruments will deploy Phoenix's core system software worldwide, enabling NI customers to have around-the-clock remote access to their test equipment, and in the event of a system malfunction, the ability to restore the equipment's operating system back to working condition, anytime, anywhere. This win continues the momentum Phoenix is developing in the industrial device embedded market.

According to IDC, the testing and measurement software market is estimated to reach $1.23 billion, or a 10.5% growth rate, in 2003, validating how critical computer-based measurement and automation tools are to manufacturers' development and testing process. However, most testing and measurement software is built on the operating system layer, exposing the system to virus and hacker attacks and inaccessibility if the operating system crashes. Phoenix cME and Phoenix FirstWare Recover provide an entirely new way for NI customers, who are engineers, scientists and technical professionals, to maintain reliability of their equipment and drive down support costs.

National Instruments will implement Phoenix cME Embedded Edition, which includes Phoenix cME FirstBIOSTM Embedded Pro, and Phoenix FirstWare Recover, in the secured host protected area (HPA) of the system's hard drive. Since the Phoenix software solutions will be built into the core system software on NI test systems, National Instruments can offer around-the-clock protection of data, applications, and the operating system in their test equipment. For the first time, in the event the system crashes or otherwise will not restart, test engineers and scientists can quickly recover the system without the need for customer support or backup CDs.

"We selected Phoenix cME Embedded Edition because it provides us with the ability to bring new, innovative test and measurement solutions quickly to market, offering our customers truly secure and reliable test equipment," said Robert Canik, Director of the R&D Instrument Control Group at National Instruments. "Due to these benefits, we can differentiate our hardware and software offerings and continue to develop innovative features that allow us to deliver better performing, more secure and reliable solutions to our customers."

"We are very pleased National Instruments is part of our growing base of customers who have adopted Phoenix cME to add value to the products they bring to market," said Timothy D. Eades, Senior Vice President and General Manager, Corporate Marketing and Product Division for Phoenix. "We believe this opportunity highlights the strong market momentum that Phoenix cME platform and applications have experienced since Phoenix cME launched earlier this year. Phoenix continues its commitment to delivering new technologies and products that enable our customers to drive revenue while building end-user satisfaction."

About Phoenix cME and Phoenix cME FirstBIOS
Phoenix Core Managed Environment (cME) FirstBIOS is the third generation of core system software that gives manufacturers improved performance and powerful security for their devices. It delivers the compatibility and functionality that allows them to customize their products to a wide range of designs while improving their time to market. Phoenix cME FirstBIOS is the foundation for Phoenix cME, an open software platform that enables the management and integration of functionality into the heart of digital devices. Applications and technologies such as utilities, productivity, security, and content delivery tools, can all be accessed independently and in support of the operating system from the Phoenix cME platform. Both the Phoenix cME platform and Phoenix FirstBIOS solutions are available for PCs, servers, embedded systems and information appliances.

About National Instruments
National Instruments ( is a technology pioneer and leader in virtual instrumentation -- a revolutionary concept that has changed the way engineers and scientists approach measurement and automation. Leveraging the PC and its related technologies, virtual instrumentation increases productivity and lowers costs for customers worldwide through easy-to-integrate software, such as the NI LabVIEW graphical development environment, and modular hardware, such as PXI modules for data acquisition, instrument control and machine vision. Headquartered in Austin, Texas, NI has more than 3,000 employees and direct operations in 40 countries. In 2002, the company sold products to more than 25,000 different companies in more than 80 countries around the world. For the past four consecutive years, FORTUNE magazine has named NI one of the 100 best companies to work for in America. Readers may obtain investment information from the company's investor relations department at (512) 683-5090, by sending e-mail to or on the Web at

About Phoenix
Founded in 1979, Phoenix Technologies (NASDAQ: PTEC) helped launch the digital revolution when it created the industry's leading machine-independent BIOS software, which ships in more than 100 million new systems each year. Phoenix continues to leverage that core-level experience to develop many other vital solutions at multiple points in the foundation of PCs and other digital devices. Today, Phoenix solutions activate, secure, connect, and recover the world's best-known systems. These solutions operate from a Core Managed Environment (cME), where they're built in and protected from viruses, user errors, hackers, and corruption. Phoenix is headquartered in San Jose, Calif. USA (Silicon Valley), with offices in global business and technology centers. For more information about Phoenix Technologies, visit our website at

Phoenix and Phoenix Technologies are registered trademarks of Phoenix Technologies.

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