8/18/2003 - SanDisk Corporation (NASDAQ: SNDK) introduced the SanDisk Memory Stick DuoTM and Memory Stick PRO Duo flash memory cards to expand its Memory Stick product line. The two new Memory Stick Duo cards are designed to fit into electronic devices such as mobile phones, digital cameras and other consumer electronics devices.
The new Memory Stick Duo cards are targeted at the new generation of 2.5G and 3G mobile phones such as the 505i series currently offered by NTT DoCoMo in Japan. These mobile phones require greater storage capacity for their storage-intensive features such as digital cameras, video capture and playback, digital audio players, games, and messaging capabilities.
With higher performance and embedded MagicGate technology, the Memory Stick PRO Duo cards are targeted for digital music players, digital still and video cameras. The Memory Stick PRO Duo cards feature high capacity, high-speed data transfer and built-in security for the secure transfer of copyright-protected content and real-time recording of high-resolution images and video.
Some of the first consumer electronics products that use the Memory Stick Duo or Memory Stick PRO Duo cards include:
“We are very excited to expand our product line to include the new Memory Stick Duo and Memory Stick PRO Duo cards,” said Nelson Chan, senior vice president and general manager of SanDisk’s retail business unit. “We believe this will allow people with mobile phones, digital cameras and other devices that use these new cards to readily store and use their digital pictures, music and personal data. With these additions, SanDisk is currently the only company to offer every major industry-standard card format available, which makes SanDisk a true one-stop shop for our retail customers.”
The new Memory Stick Duo and Memory Stick PRO Duo cards are approximately 1/3 the size of a Memory Stick card and measure 20 x 31 x 1.6 mm (0.8 x 1.2 x 0.06 in). For maximum flexibility, both cards include a Memory Stick adapter for use in all Memory Stick or Memory Stick PRO devices.
The new cards, which SanDisk expects to begin shipping in September, will be available in these capacities and respective pricing:
In addition to these two new cards, SanDisk offers a complete line of Memory Stick products and accessories that includes the Memory Stick, Memory Stick with Select Function and USB 2.0 card readers.
SanDisk, the world’s largest supplier of flash memory data storage card products, designs, manufactures and markets industry-standard, solid-state data, digital imaging and audio storage products using its patented, high density flash memory and controller technology. SanDisk is based in Sunnyvale, CA.
SanDisk's web site/home page address: http://www.sandisk.com
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