Sun's Low-cost Computing Initiatives Big Hit with Retailers

6/11/2003 - In less than twenty days, Sun Microsystems, Inc. (Nasdaq: SUNW) has gained significant support from retail-focused industry leaders who are committed to Sun's low-cost computing initiatives today and into the future. The following is a list of their support by CEOs, CTOs and Directors of industry leaders committed to retail.

"The new low-cost Sun Fire systems based on Intel(R) Xeon(TM) processors and Intel server platforms offer a compelling combination of performance, reliability and scalability for customers," said Richard Dracott, director of marketing, Enterprise Platforms Group, Intel Corporation.

"Oracle is committed to working with Sun to provide retailers with industry leading solutions, helping them manage margins and improve service levels to their customers," said Tom Madigan, vice president, Industries at Oracle. "Our focus on low-cost computing, on Linux, will extend our success in delivering mission-critical applications and enable retailers to lower total cost of IT ownership, at higher availability."

360 Commerce
"Sun and 360Commerce are perfectly aligned and committed to open, low-cost systems for retailers. Our suite of store and enterprise software solutions were built on an extremely flexible Java technology and J2EE foundation, which allows us to offer our customers complete freedom of choice in operating systems and hardware platforms," said Steve Gannon, senior director of product management, 360Commerce. "We are proud to be a Sun partner and are committed to driving costs down for retailers together."

Arzoon, Inc.
"Sun and Arzoon have the dedicated vision and means to deliver open, low-cost systems that give retailers an edge in this highly competitive market," said Farid Dibachi, CEO of Arzoon.

Blue Martini
"Some of the world's most respected retailers - Canadian Tire, The Men's Wearhouse, Sainsbury's and Virgin - have partnered with Blue Martini and Sun to reduce sales costs and improve customer loyalty," said Monte Zweben, chairman and CEO, Blue Martini Software. "We believe that Sun's low-cost computing platform, combined with our industry-leading Java technology-based applications, help retailers to deploy advanced customer-centric practices. Our experience with the Solaris operating system indicates that the new Sun Fire V60x and V65x systems will deliver cost-effective, high-impact performance."

"Sun and GERS are committed to providing open, low-cost systems for retailers," said Phil Kenney, vice president of marketing for GERS Retail Systems. "Working with Sun, we're able to deliver powerful, scalable solutions at a very competitive price, helping our retail customers get the greatest value from their technology investments."

"We look forward to working with Sun to lower costs and increase profits for our retail customers," said Carol MacKenzie, director of retail marketing, Lawson.

"We have always been impressed by the availability and reliability that Sun's technology provides our e-commerce platform. Customers such as and, who are often challenged with unexpected peaks in demand, have definitely benefited from Sun's availability, reliability and renowned scalability," said Sebastien Ozanne, vice president, MGN eRetail. "The Sun platform has proven it can evolve quickly and easily for peak seasons - which has been a critical factor in delivering a strong ROI for our retail customers."

"Sun and Retek are perfectly aligned and committed to open, low-cost systems for retailers," said Peter Baskin, vice president, Retek Store Strategy. "Our Retek Integrated Store Operations solution was built on an extremely flexible Java technology and J2EE foundation, which allows us to offer our customers complete freedom-of-choice in operating systems and hardware platforms, bringing down their overall costs."

By running Tomax applications on low-cost Sun servers at corporate headquarters, retailers can service their entire chain of stores, liberating them from the limitations of traditional store hardware and significantly reducing their overall costs," said Eric Olafson, president and CEO, Tomax Corporation. "Plus, Sun's expanded alliance with Oracle makes the value proposition even more appealing. Together, Sun, Oracle and Tomax offer an integrated solution to address the complete retail enterprise."

"Triversity is pleased to be a part of Sun's server-centric store solution strategy. The combination of Sun's low-cost computing platforms and the strength and flexibility of our Transactionware Enterprise software delivers a powerful, scalable solution to retailers -- offering built-in investment protection and reduced total cost of ownership," said Terry Bissonnette, CTO of Triversity, Inc.

Wincor Nixdorf
"The Sun Fire server line delivers an essential combination of quality and affordability to the retail industry," said Dave Murphy, vice president of marketing for Wincor Nixdorf USA. "When coupled with our BEETLE point-of-sale systems, the Sun Fire platform allows Wincor to provide our customers with highly reliable, low-cost solutions throughout all of their retail stores."

Sun Microsystems is working with the industry to redefine the economics of low-cost computing for the retail market. On May 19, 2003 Sun announced its expanded relationship with Oracle, as well as its extended support for the Intel-based platform via an alliance with Red Hat software, broadening its commitment to bringing low-cost computing to its customers. With the addition of the affordable, entry-level Sun Fire V60x and V65x to its line-up of Intel-based servers, in addition to its recent price reductions on the Sun Fire V880 and V480 systems by up to 25 percent, Sun and its retail partners are able to deliver the choice, expandability and flexibility their customers need to survive and thrive in today's economy.

Sun in Retail
Over the past several years, Sun has become a leader in the retail sector, providing highly scalable, easily manageable open platforms for customers. Today, Sun's global portfolio of retail customers includes specialty hard and soft goods retailers, discount and mass merchandisers, department stores, food service companies, supermarkets, convenience stores, chain drug stores, and electronic retailing, catalog and home shopping merchants. Running Sun ONE software on Sun Fire servers, and utilizing Sun Cobalt server appliances, Sun StorEdge arrays, in addition to leveraging Sun's Java technologies, retailers are finding the freedom of choice and business agility they need to stay competitive in this market.

About Sun Microsystems, Inc.
Since its inception in 1982, a singular vision -- "The Network Is The Computer" -- has propelled Sun Microsystems, Inc. (Nasdaq: SUNW) to its position as a leading provider of industrial-strength hardware, software and services that make the Net work. Sun can be found in more than 100 countries and on the World Wide Web at

Sun, Sun Microsystems, the Sun logo, Java, Solaris, iForce, Sun Fire, J2EE and The Network Is The Computer are trademarks or registered trademarks of Sun Microsystems, Inc., in the United States and other countries.

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