2/19/2003 - Demonstrating the numerous consumer benefits of networked digital entertainment, Cirrus Logic, Inc. (Nasdaq: CRUS), a leading semiconductor supplier of digital entertainment solutions, and Oregan Networks Ltd., a leading provider of middleware solutions for delivering interactive services to digital entertainment devices, have collaborated to demonstrate advanced media and interactive services on next-generation Enhanced DVD players and other digital home entertainment devices, including wireless audio/video clients and multimedia home gateways.
Cirrus and Oregan are demonstrating a network-enabled Enhanced DVD system based on the Cirrus CS98200 family of chipsets combined with Oregan’s embedded browser and IP-TV middleware. Working together, the two companies demonstrate the ability for devices to stream MPEG-format audiovisual content over any wired or wireless IP network, as well as playing regular movies from DVD, utilizing the Universal Plug ‘n’ Play (UPnP) industry standard.
UPnP enables fully automatic discovery of content and services on any UPnP enabled device within a home network. Regardless of whether the content is stored on an UPnP-enabled PC, PVR or MP3 player, the technology permits remote access, presentation and control of that content from any other UPnP-supported device within the home.
“There is tremendous momentum within the entertainment industry to bring interactivity into the living room through DVD-based systems,” said Terry Ritchie, vice president of Video Marketing, Cirrus Logic. “Through our CS98200 chip solution, Cirrus was the first company to demonstrate the hardware and software technologies that will make the next generation of interactive DVD experiences possible in the living room. We remain committed to driving new market opportunities and unique consumer benefits that Enhanced DVD enables.”
The networked Enhanced DVD platform will allow consumers to use their television to view photos and movie videos stored on their PC, or play MP3 files through DVD-Audio systems. All content is discovered automatically and offered through a series of intuitive menus on the TV, without the need to interact directly with the PC.
Mark Perry, chief executive officer of Oregan Networks, said, “This is the first time such a compelling feature set has been delivered to consumer DVD players at a cost level accessible to even low-end models. This is further substantiation of high performance embedded software technology, including Oregan’s Web browser and IP-TV technology, offering consistent performance and cost advantage over incumbent PC- centric solutions.”
The Oregan IP-TV middleware also allows access to the G-cluster game system, to enable streaming of video games over an IP network. This server-centric gaming system brings existing PC video games to CS98200-based DVD players, set-top boxes and other thin clients. Games are executed on a server, with the audiovisuals transmitted to the DVD player in MPEG format over the network and game control commands being returned to the server, all in real-time. The Enhanced DVD player effectively becomes a powerful on-demand games console.
“The Enhanced DVD player is a very exciting opportunity. It opens up another generic household device for our service,” said Thomas Schmidt, vice president of Strategy and Development at G-cluster. “It brings households who can’t or won’t pay for gaming hardware into the market for advanced video games.”
Cirrus Logic, Inc.
Cirrus Logic is a premier supplier of high-performance analog and DSP chip solutions for consumer entertainment electronics that allow people to see, hear, connect and enjoy digital entertainment. Building on its global market share leadership in audio integrated circuits and its rich mixed-signal patent portfolio, the company targets mainstream audio, video and Internet entertainment applications in the consumer entertainment market. Cirrus Logic operates from headquarters in Austin, Texas, with offices in California, Colorado, Europe, Japan and Asia.
Oregan Networks Ltd.
Oregan Networks is a provider of end-to-end technology solutions for delivering interactive services to digital entertainment devices. Oregan provides embedded web-browsing technology for TV centric devices, along with turnkey solutions to network operators and service providers for delivery of content and applications via broadband Internet Protocol (IP) connectivity. Oregan operates from headquarters in London (U.K.) with branch offices in Austin (U.S.), Japan and Taiwan. More information about Oregan Networks is available at www.oregan.net.
G-cluster, the games service and system provider, offers server technology to broadband network operators via their distribution partner Thirdspace. Computer games are processed by the G-cluster server platform with the sound and pictures transmitted to the players set-top boxes in real time. Keyboard signals are sent back to the G-cluster server platform. The system can operate over any low latency broadband network including UMTS. Any device that can display an MPEG stream can be used for gaming (e.g. set-top boxes, PDAs, Mediaphones, PCs). Game complexity is no longer limited by the processor power of a console or individual PC. More information about Oregan Networks is available at www.g-cluster.com.
Cirrus Logic is a trademark of Cirrus Logic, Inc.
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