Magma's Ron Rohrer to Deliver Online Keynote Address for EDA Tools Cafe Virtual Trade Show

2/11/2003 - Magma® Design Automation Inc. (Nasdaq: LAVA), a provider of chip design solutions, announced that Chief Engineer Ron Rohrer will deliver the keynote address for EDA Tools Café's VirtualDACafe 2003, which begins February 11. Rohrer, who received the Phil Kaufman award from the Electronic Design Automation Consortium in November, will speak on "The Evolution of Gate Modeling: Back to Physics." VirtualDACafe 2003 will be an interactive event from February 11 to 13, and thereafter will be available via replay through April 15, 2003. Registration is now open at

Magma will also be offering a presentation on the company's integrated design flow. The presentation will be available beginning February 11.

Rohrer joined Magma in January 2002 as an adviser on corporate strategy, and his primary responsibility now is in advanced product research. Rohrer is the 2002 winner of the Phil Kaufman Award, given annually by EDAC to an individual who has contributed to creating or driving technology advances that have had measurable impact on the productivity of design engineers.

A world-renowned expert in the semiconductor and EDA industries, Rohrer serves as chairman of Neolinear in Pittsburgh, Pa., and as a board member of Lambda Technologies in Raleigh/Durham, N.C. He started his industrial career at Fairchild Semiconductor in the 1960s, and has since served as a technical consultant and adviser to leading EDA and electronics companies, including IBM (NYSE: IBM), AT&T Bell Laboratories, Synopsys (Nasdaq: SNPS), Avant!, Mentor Graphics (Nasdaq: MENT) and Cadence Design Systems (NYSE: CDN). Rohrer founded Performance Signal Integrity, which Integrated Silicon Systems acquired before merging with Arcsys to form Avant! Corporation. He has served on the boards of directors for numerous successful technology startup companies, including ISS, Genesis Microchip, interHDL, Performance Signal Integrity, Technology Modeling Associates, Comstock Systems and Xynetix Design Systems. Prior to his present positions he was an educator and an entrepreneur, and has held research, marketing and management positions in large and small semiconductor and EDA companies over a span of more than 35 years. In the early 1960s Rohrer began using optimization techniques for the design of integrated circuits (ICs), and in 1989 he was inducted into the National Academy of Engineering for his "contributions to circuit simulation that enabled deep-submicron IC design." Among his many awards are the 1996 NEC Computer and Communication Prize, a worldwide honor for pioneering contributions in electronics, the 1993 IEEE Education Medal, the SRC Inventor Recognition Award in 1990 and the ASEE Terman Award in 1978. He is a fellow of the IEEE, and author of five textbooks and more than 100 papers.

About Magma Design Automation
Magma software is used to design fast, multimillion-gate integrated circuits, providing "The Fastest Path from RTL to Silicon"TM to enable chip designers to reduce the time required to produce complex ICs. Magma's products for prototyping, synthesis, and place & route provide a single executable for RTL-to-GDSII chip design. The company's Blast FusionTM, Blast Fusion APXTM, Blast PlanTM, Blast Noise® and Blast RTLTM products utilize Magma's patented FixedTiming® methodology and single data model architecture to reduce the timing-closure iterations often required between the logic and physical processes in conventional IC design flows.

Magma maintains headquarters in Cupertino, Calif., as well as facilities in Los Angeles, Orange County and San Diego, Calif.; Boston, Mass.; Durham, N.C.; Laurys Station, Pa.; Austin and Dallas, Texas; Newcastle, Wash.; and in Canada, China, France, Germany, India, Israel, Japan, Korea, the Netherlands, Taiwan and the United Kingdom. The company's stock trades on Nasdaq under the ticker symbol LAVA. Visit Magma Design Automation on the Web at

Magma, Blast Noise and FixedTiming are registered trademarks, and Blast Fusion, Blast Fusion APX, Blast Plan and "The Fastest Path from RTL to Silicon" are trademarks of Magma Design Automation.

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