2/4/2003 - Sun Microsystems, Inc., has completed the integration of two of the industry's most well-respected partner programs into one powerful program: Sun's iForce[sm] Partner Program. This program integrates the Sun Developer Connection[sm] Partner Program, previously Sun's single worldwide entry point for software development companies, into its iForce Partner Program, previously comprised largely of Sun channel and integration partners. The announcement marks a milestone for Sun by uniting all of the company's partner programs and initiatives under a single banner as part of Sun's iForce Initiative.
"This is an important milestone for Sun," says Nicole Gallant, Manager, Software Strategic Alliances Research at IDC. "Consolidating partner activities under the iForce umbrella will help facilitate the development of Sun-based solutions and increase collaboration across its partner community - including development and reselling partner communities."
The iForce Partner Program provides tools, marketing and development resources, as well as expanded revenue and market opportunities to all Sun iForce partners, along with sales incentives to channel and system integration partners. Some of the resources and incentive programs include: access to development hardware, software and engineering-level technical support; iForce Solution, Partner and Partner Products directories; iForce Information Source; joint marketing activities and use of the iForce partner logo; access to iForce Solution Centers and iForce Competency Centers; and iForce Rewards incentives. This enhanced partner program will help drive increased multi-company collaboration to expand the portfolio of customer solutions available on Sun's network computing infrastructure platform.
"For more than 20 years, Sun has recognized and capitalized on the business value of strategic alliances to develop and deliver flexible, open and standards-based solutions to our customers," said Stuart Wells, senior vice president, Market Development at Sun Microsystems, Inc. "Our commitment to our partners is stronger than ever, and today, through the iForce Partner Program, we can team with industry leading partners to deliver proven technology and business solutions for our customers."
"Key to Sun's partner strategy are innovative go-to-market offerings that deliver better value to our customers and help drive profitability for both Sun and our partners," said Shanker Trivedi, vice president of Global Sales Operations at Sun Microsystems, Inc. "Through our iForce Partner Program, we streamline engagements with all partners and foster multi-partner collaboration to develop and deliver the best network computing solutions to our customers"
About the iForce Initiative
The iForce Partner Program is part of Sun's iForce Initiative, which facilitates an intra-community exchange of partner products, services, tools, training, programs and expertise, helping partners generate more business, speed time-to-market, and reduce risk, while providing customers with higher-quality services based on industry best practices. All Sun partners, from development through channel and system integration companies, have been actively engaged in the iForce Initiative from its inception more than 3 years ago. Each partner's contribution to the community is unique, so the result is more complete and robust solutions for customers.
Sun's iForce Partner Program includes several offerings that act as catalysts for success for Sun partners to drive innovation, solution co-creation and mutual profitability through an open relationship model, which, ultimately, benefits Sun customers. The iForce Partner Program offers Sun partners involvement in dynamic, interactive relationships that help them build and execute more effective go-to-market, customer engagement strategies with Sun. Sun is working with partners to secure new business opportunities through a comprehensive suite of offerings that drive knowledge transfer, co-marketing activities, solutions development and demand creation. More information about Sun's iForce Partner Program, including information on eligibility and how to join, can be found on the World Wide Web at http://sun.com/iforce/partners/.
About Sun Microsystems, Inc.
Since its inception in 1982, a singular vision -- "The Network Is The Computer[tm]" -- has propelled Sun Microsystems, Inc. (Nasdaq: SUNW) to its position as a leading provider of industrial-strength hardware, software and services that make the Net work. Sun can be found in more than 100 countries and on the World Wide Web at http://sun.com
Sun, Sun Microsystems, iForce, Sun Developer Connection and The Network Is The Computer are trademarks or registered trademarks of Sun Microsystems, Inc. in the United States and other countries.
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