Altera Honors Japanese Customers with Stars of Innovation

10/20/2003 - In celebration of its 20th anniversary, Altera Corporation (NASDAQ: ALTR) announced its Japan Stars of Innovation. Under the Stars of Innovation initiative, Altera customers are honored for groundbreaking use of programmable logic in their end applications. Altera’s Stars of Innovation in Japan include Sony Corporation, NEC Corporation, Matsushita Electric Industrial Co., Ltd., Fujitsu Limited, and Anritsu Corporation. These companies will participate in the 10th annual PLD World exhibition taking place this week in Tokyo, where they will receive their Stars of Innovation awards and deliver presentations on how they have applied Altera programmable logic in their products.

“Japan is at the forefront of innovation in many areas of programmable logic use,” said John Daane, chief executive officer of Altera. “Our Japan honorees include some of the most well-recognized companies in the world, and have demonstrated considerable foresight and capability in leveraging the advantages of Altera programmable solutions to deliver unique products that meet and exceed the needs of their end markets. The close relationships that Altera has developed with these and other industry leaders in the region are key to the longtime success we have enjoyed in Japan.”

“Congratulations on Altera's 20-year anniversary,” said Nobuo Homma, chief manager of the purchasing division at NEC Corporation. “When we first began using Altera products in 1993, our engineers considered programmable logic to be just one of many possible convenient options. Since then, programmable logic has evolved dramatically, and today, Altera FPGAs and CPLDs are essential elements for electronics manufacturers like us. The flexibility of programmable logic is critical for meeting time-to-market demands for our products, and today, Altera’s cost advantage is another valuable aspect that we can take advantage of. We look forward to further programmable logic innovation from Altera.”

“Altera's advanced PLD technology enables us to deliver feature-rich, high-performance products in a short period, while minimizing development costs, allowing us to meet the needs of the marketplace,” said Akihito Nakatsukasa, senior coordinator of the materials and purchasing management department, system business group, professional AV systems business unit, Panasonic AVC Networks Company, Matsushita Electric Industrial Co., Ltd. “The future is very promising for Altera, especially with its commitment to high value and meeting customer demands. I'd like to congratulate Altera on its 20th anniversary--we look forward to building on our excellent partnership for a solid, exciting path to the future.”

“It is a great pleasure to receive the Star of Innovation Japan award,” said Yoshio Nakamura, company president of photonic measurement solutions and vice president at Anritsu Corporation. “We believe our choice of Altera among all the component vendors has been one of our best decisions, giving us a competitive edge to expand our business and increase our growth in the extremely fierce test and measurement market. We intend to leverage our long-term partnership for our mutual success, and look forward to continuing our use of Altera’s innovative products in the future.”

More information about Altera’s Stars of Innovation can be found at

About Altera
Celebrating its 20th anniversary this year, Altera Corporation (NASDAQ: ALTR) is the world’s pioneer in system-on-a-programmable-chip (SOPC) solutions. Combining programmable logic technology with software tools, intellectual property, and technical services, Altera provides high-value programmable solutions to approximately 14,000 customers worldwide. More information is available at

Altera, The Programmable Solutions Company, the stylized Altera logo, specific device designations, and all other words that are identified as trademarks and/or service marks are, unless noted otherwise, the trademarks and service marks of Altera Corporation in the U.S. and other countries.

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