IXI MOBILE selects e-SIM RapidPlus technology for Software development suite

1/15/2003 - e-SIM (OTCBB: ESIM.OB), a leading provider of MMI (man machine interface) solutions for embedded systems, announced that it has signed an agreement with IXI Mobile, Inc. (www.ixi.com) to provide the complete MMI solution for its software development suite.

e-SIM provides IXI with MMI reference designs, RapidPLUS-based tools to create and customize the MMI, and associated services and support. Integrated into IXI-Studio, e-SIM's MMI solutions are part of the software development suite IXI provides to the developers of new wireless devices and applications.

"The importance of this deal goes far beyond its significant initial value", said Marc Belzberg, e-SIM's Chairman and CEO, "as IXI's software products gain momentum in the market, we look forward to increasing revenues in the future."

"e-SIM's MMI solution is an important part of our development suite. We now offer developers the ability to design and deploy new wireless devices and applications", said Amit Haller, CEO of IXI Mobile, "Developers will be able to quickly and easily create imaginative and versatile branded user interfaces for new wireless handheld products."

About e-SIM
e-SIM Ltd., (http://www.e-sim.com/) is a leading provider of MMI solutions for embedded systems. Building off RapidPLUS, its simulation-based software tool suite, e-SIM provides tools and services to help developers of electronic products to design and develop better MMIs for their products and bring them to market quickly.

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