8/21/2002 - Equator Technologies, a leading provider of high-performance, programmable and power-efficient system-on-a-chip processors for video streaming and image processing applications, and Picosoft, a leading application software developer in Korea, announced the development of a low bit-rate ADSL video-on-demand (VOD) set-top box based on Equator’s high-performance, award winning MAP-CA" processor. The Picosoft VOD system will be deployed over ADSL networks in Korea and other markets, with rollout scheduled for the fourth quarter of 2002.
The new set-top box was developed using Equator’s Dolphin reference platform, which enables OEM manufacturers like Picosoft to bring new products into production in record time. To achieve high-quality video at the lowest possible bit rates, Picosoft chose On2 Technologies’ VP4 video codec and TrueCast server technology, which allow the set-top box to provide DVD-quality video at bit rates lower than 1 Megabit/sec. Network operators can now offer high-quality video to nearly 100% of their customers without the significant investment in cable infrastructure that was previously required.
"With In-Stat/MDR projecting 17 million subscribers worldwide for VOD over Internet in 2006, there is a tremendous market opportunity for ADSL-based set-top boxes," said Avi Katz, president and CEO of Equator. "We are delighted that Picosoft selected Equator to play a pivotal role in their VOD system offering. By using our Dolphin reference platform to speed the time it takes to bring products to market, Picosoft was able to maintain focus on its core business of application software."
"We selected Equator’s MAP family of chips as it allows us to rapidly deploy advanced high-quality VOD services and significantly expand our product features. With the Equator Technologies, Inc. MAP-CA as the heart of our system, we can offer our customers a recurring value through product upgrades and feature additions," said Yoo Ju-Han, CEO of Picosoft. "The Dolphin reference design significantly improved our time to market and gave us a jump on our competition."
About Equator Technologies (www.equator.com)
Equator Technologies is a leading provider of high performance, programmable, power efficient System-on-a-chip processors designed for video streaming and image processing applications across a wide range of consumer and enterprise end markets. Equator offers the BSP family of Broadband Signal Processor chips, the iMMediaTools® software development toolkit, media libraries, and reference platforms for development and deployment of video streaming and video processing systems. With more than 150 customers worldwide, Equator provides solutions to the digital media, digital video communications, video security and surveillance, digital imaging, and automotive video markets. Based on a high-performance VLIW core and optimized for video processing, the BSP-15 family of chips delivers up to 40 GOPS of video processing power. Utilizing Equator’s optimizing compiler technology; BSP-15 chips are 100% programmable in C/C++, enabling rapid deployment and field upgradeability of new applications and devices. A software programmable BSP-15 chip can replace multiple fixed-function ASICs, thereby reducing both complexity and cost of system designs. Winner of the "2001 Fabless Semiconductor Association Best Financial Performer - Private Company" award and picked by Cahners Research as the top private company on the list of 30 best small electronics companies, Equator is a recognized leader in video processing solutions. Founded in 1996, Equator is a privately held company headquartered in Campbell, Calif., with additional offices worldwide.
About Picosoft (www.picosoft.co.kr)
Picosoft (KOSDAQ: PICOSOFT) is one of the leading application software developers in the Korean market. Since its foundation in 1993, Picosoft has concentrated on developing user-oriented software and developed the product line specifically for small and medium companies. From 2001, Picosoft extended the business area from various Internet services and intranet software to digital media service like VOD, DVD, LFP (Large Format Printing). And the company also provides an interactive game system which guarantees the large scaled transaction and high availability to game service provider. Picosoft may be reached at Diplomatic Center B/D 11F. 1376-1 Seocho 2-dong, Seocho-gu, Seoul, Korea, Telephone 82-2-3460-6200 or email@example.com
The following are trademarks of Equator Technologies, Inc., and may be used to identify Equator products only: Equator, the Equator logo, Equator Around, the Equator Around logo, MAP, MAP1000, MAP1000A, MAP-CA, MAP Series, Broadband Signal Processor, BSP, FIRtree, DataStreamer, DS, iMMediaC, iMMediaTools, iMMediaToolsLite, Media Intrinsics, VersaPort, SofTV, StingRay, Dolphin, and Tetra.
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