Korealife Selects Sybase Technology For Mobile Sales Force Automation Solutions

4/16/2002 - Sybase, Inc. (NYSE: SY), a leading enterprise infrastructure and integration company, today announced that Korealife Insurance has selected its technology to power a new mobile sales force automation solution. Korealife is Korea’s oldest life insurance company and now employs nearly 50,000 financial planners nationwide. The company’s new sales force automation solution will provide its mobile financial planners with up-to-date account information and marketing data – enabling planners to design customized insurance packages from any location.

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